Eco claims checklist
Tick planned claim types and evidence practices. Get a substantiation score, gap list, and safer wording ideas before packaging copy goes final.
Educational checklist only — not legal advice. ACCC guidance requires claims to be truthful, specific, and substantiated.
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Gaps to address
Safer wording ideas
How to interpret results
Outputs are starting points for Australian promotional product planning. Confirm decoration method, Pantone colours, MOQs, freight, and proofs with your supplier. Educational estimates are not invoices or compliance advice.
Ready to order?
Use these results to brief your supplier. For Australian quotes, mockups, and fulfilment, order through Promotional Studio.
FAQs
Is this ACCC or legal compliance advice?
No. This is an educational self-check aligned with common Australian fair-trading expectations. Seek legal review for high-risk campaigns.
Why flag generic “eco-friendly” language?
Broad green claims without specifics are a frequent enforcement focus. Prefer measurable material facts and named certifications.
What evidence should I keep on file?
Supplier specifications, certification documents, test reports, and clear scope notes (product vs packaging vs offsets) before print.